Ford's incoming CEO wants the U.S. automaker to run like a Deere

FILE PHOTO: Ford's North American commercial vehicles chief Ted Cannis announces the all-electric Transit van at the NTEA Work Truck Show in Indianapolis, Indiana, U.S. March 3, 2020. Picture taken March 3, 2020. Ford Motor Co/Bill McCausland/Handout via REUTERS

The U.S. market alone last year accounted for more than $58 billion in sales of commercial trucks and vans, everything from Class-1 regular pickups to Class-7 heavy-duty trucks like the Ford F-750, according to ACT Research. Among the products developed by Deere while Purdy worked there were the ExactEmerge planter that offers improved seed spacing at higher speeds, freeing up workers for other jobs; and the See and Spray distribution system that will use smart cameras to distinguish between healthy and unhealthy crops, allowing for reduced use of herbicides when it’s introduced next year.

Earlier this year, Ricart moved into a new 116,000-square-foot commercial truck facility that dwarfs the old 18,000-square-foot building, and said he looks forward to working with Ford as they roll out additional connected services.

So does this mean that Ford will start implementing RepairBans?

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