News cars and new strategy: how Renault plans to tackle the future

  • 📰 TimesLIVE
  • ⏱ Reading Time:
  • 34 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 17%
  • Publisher: 59%

Car Car Headlines News

The worldwide chip shortage has delayed the planned 2021 introduction of the new Renault Captur SUV and Clio hatchback in SA, with the vehicles only likely to arrive next year

Renault’s new Kiger compact crossover is still on track to go on sale here in September to replace the Sandero, while the French brand will also introduce facelifted Triber, Koleos and Duster ranges in 2021. The seven-seater Triber, which was launched in early 2020 with a normally-aspirated 1.0In future, Renault SA plans to launch the new Arkana compact SUV-coupé while the Megane will be phased out due to dwindling demand for C-segment hatchbacks.

Recently revealed by the new CEO of Groupe Renault, Luca de Meo, the strategy will see a focus on brand-building and profitability across the board, through a brand shift from driving volumes to creating brand value. There will be greater emphasis on building the individual brands within the Renault Group, as well as strengthening the various facets of the business by addressing inefficiencies.

De Meo, who took over as Renault CEO in July 2020, said generating cash and restoring profitability was an immediate priority. Renault last year announced plans to cut about 15,000 jobs, shrink production and restructure French plants in a bid to save €2bn.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 28. in CAR

Car Car Latest News, Car Car Headlines