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Ford, GM Engage in China Price War as Car Sales Slump

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Ford and General Motors give discounts in China as the lifting of pandemic controls fails to reverse slumping demand there

HONG KONG—Auto makers and dealerships in China are slashing prices after the lifting of pandemic controls failed to reverse slumping demand in the world’s largest car market.

Companies including Ford Motor Co. , BMW Group and Volkswagen AG are offering deep discounts and promotions on electric vehicles after China phased out its nationwide subsidies for EVs. Others including General Motors Co. and the maker of Citroën are slashing prices on their gas-powered cars.

 

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