It’s hard to not think of EVs and great infotainment systems with connected features as going hand-in-hand. But, there’s no physical reason that we must do this. EV conversions and some entry-level EVs show us that an EV can be just as dumb as any ICE vehicle and still be able to drive around.
Electric vehicles can also receive software updates over the air, enabling manufacturers to improve vehicle performance, fix bugs, and introduce new features without requiring a visit to a service center. Infotainment and connected systems play a crucial role in facilitating these updates, ensuring that EVs remain up-to-date with the latest technology.
With all of this in mind, it’s important to see what the industry is doing with connected vehicles and advanced computing systems. A company that gets this great will do well, while companies that don’t get it right, will tend to lag behind in the market because the driving experience will suffer. Over the years, MediaTek has become one of the largest semiconductor companies globally, competing with industry giants such as Qualcomm, Samsung, and Intel. MediaTek’s success can be attributed to its ability to cater to various market segments, including emerging markets, where affordable and feature-rich devices are in high demand.
In this partnership, MediaTek will create automotive SoCs that incorporate a new NVIDIA GPU chiplet, along with NVIDIA AI and graphics IP. The chiplets will connect through an ultra-fast, coherent chiplet interconnect technology.