PONTIAC, Mich. — The last generation of Dodge's muscle cars roared as professional drivers whipped passengers around during wild drifts at an annual gathering here dedicated to gearhead culture.
Dodge CEO Tim Kuniskis, who recently became Ram's CEO as well, said this spirit of performance isn't going anywhere as electric vehicles become more prevalent. Kuniskis said the industry is in a similar position as it was in the 1970s, when regulations put a shackle on muscle cars. But Kuniskis feels this moment is different. He sees manufacturers delivering fun EVs with plenty of punch for speed lovers.
While looking toward that future, Kuniskis has to bridge the gap before the next-generation Charger arrives in the second or third quarter of 2024. Adding trucks to his task list sounds like a major shift from the world of muscle cars, but Kuniskis said there's overlap. Dodge is using the same blueprint for the Hornet as it did for the Durango about a decade before: Carve out a performance niche that separates it from other options in the segment.
Car Car Latest News, Car Car Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Source: YahooFinanceCA - 🏆 47. / 63 Read more »
Source: AutoNewsCanada - 🏆 77. / 51 Read more »