FILE PHOTO: Formula One F1 - Chinese Grand Prix - Shanghai International Circuit, Shanghai, China - April 21, 2024 Ferrari's Charles Leclerc in the pits during the race Pool via REUTERS/Andres Martinez Casares/File PhotoMILAN : Ferrari has signed a multi-year partnership with HP, making the world's second-largest PC vendor the new so-called title sponsor of Ferrari's motor racing team, including for Formula One, the two companies said on Wednesday.
The partnership debut will be marked by a unique edition Ferrari car livery, specifically designed for the Miami Grand Prix. As part of the deal, Ferrari will use HP technology and services, including adaptive PCs and devices, collaboration products and services, and printing capabilities.