SHANGHAI/DETROIT: Ford Motor Co has scrapped a plan to create a unified national sales company for China that stoked mistrust of the automaker at its joint venture partners and contributed to a spectacular collapse in sales in the world's biggest car market.
Many major foreign automakers have 2 or 3 partners in China, involving different marketing and distribution strategies for each partner. Ford is the only one known to have tried combining sales channels for mainstream cars.
GRAPHIC: Ford's China sales collapse - https://graphics.reuters.com/FORD-MOTOR-CHINA/0100B273150/FORD-CHINA.jpg As signs of progress, Hinrichs pointed to dealer inventories at their lowest level in 18 months and a halving in first-half China losses before interest and tax to US$283 million from the same period a year earlier.
The approach angered Changan, which wondered why it wasn't the development partner and which as a bigger state-owned company considers itself far higher in pecking order than a regional firm like JMC, Ford company officials said.
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