In a smart move to push forward the connected car technology, Hyundai Motor Company and Kia Corporation have inked an agreement withThe signing ceremony, held at the prestigious Yosemite Hotel in Beijing, China, saw the presence of key personnel from all participating entities. Notable figures such as Song Chang-hyun, Head of Advanced Vehicle Platforms of Hyundai and Kia, and Wang Yunpeng, Head of Baidu IDG and Vice President of Baidu Group, were among the attendees.
The significance of this partnership extends beyond mere business objectives. It represents a strategic alignment between Hyundai Motor Group’s long-term software strategy SDx and Baidu’s technological prowess in connectivity, AI, autonomous driving, and search engines.