What will persuade S'poreans to adopt electric vehicles? Study launched to identify most effective 'nudges'

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What will persuade S'poreans to adopt electric vehicles? Study to identify most effective 'nudges'

The study, a collaboration between OCBC Bank and the National University of Singapore , will track the perception of 32,000 of the bank's customers over the next three months.

Speaking to the media at the launch of the study at the OCBC Centre in Raffles Place, Associate Professor Alberto Salvo, who is heading the NUS research team, said that there is “a gap in awareness about the current costs and benefits of making the transition” from petrol vehicles to EVs. The information provided to customers in the study will include the price of purchasing an EV compared to a petrol car, energy prices, as well as the maintenance cost of EVs and petrol cars.

The bank and the university will then gauge the persuasiveness of the different factors by studying anonymised data from the customers, including their transit spending and fuel purchases on OCBC cards.

 

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$$ cost $$

Lower the road tax for Evs as well

Lower COE? Isn’t it obvious!?

Singaporean have no time to wait for 20mins to charge a car, they can barely wait the food delivery guy without complaining...

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